True Chef - eCommerce

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TEAM SIZE

8 Members

ENGAGEMENT LENGTH

3 Years

Overview

True Chef – Recipe, Cooking, and Shopping List app offers a revolutionary way to plan, organize, and manage grocery shopping. The app is designed to save users money and time by reducing food wastage and ensuring the purchase of the right items in the correct quantities. True Chef also allows users to share their shopping lists with their favorite stores, facilitating convenient pickup or doorstep delivery without compromising on safety and quality. This innovative app serves as a virtual assistant inside the kitchen, offering a seamless shopping experience. True Chef is available for free, providing a comprehensive solution to modern grocery shopping needs.

Goals

Challenges

True Chef faces several challenges in achieving its goals of streamlining meal planning and grocery shopping. One major hurdle is ensuring accurate shopping lists that match users’ needs and portion sizes, while accounting for ingredient availability and preferences. Reducing food waste is another challenge, as it requires precise tracking of pantry inventory and minimizing overbuying, which can be difficult for users who don’t consistently update their supplies. User engagement is critical, as the app must provide ongoing value through personalized recommendations to encourage long-term use. Integration with local stores for pickup or delivery adds logistical complexity, requiring smooth partnerships with retailers and real-time stock tracking. Additionally, meeting diverse dietary preferences (e.g., vegan, keto, gluten-free) requires a flexible, tailored approach. Lastly, maintaining a simple, user-friendly interface while offering these advanced features is a balancing act, ensuring the app remains intuitive without overwhelming users.

Solutions

True Chef tackles its challenges with smart, user-centric solutions. For accurate shopping lists, the app generates tailored lists based on recipes, adjusting ingredient quantities to match servings and existing pantry inventory, minimizing overbuying. To reduce food waste, it tracks pantry items and suggests recipes to use up leftovers, ensuring efficient ingredient usage. To boost user engagement, the app offers personalized meal plans and recipe suggestions based on dietary preferences, past activity, and health goals, keeping users involved long-term. Store integration allows users to share shopping lists with local retailers for easy pickup or delivery, streamlining the grocery shopping process. True Chef accommodates diverse dietary preferences by offering filters for gluten-free, keto, vegan, and other diets, making meal planning inclusive. Lastly, its user-friendly design ensures a simple, intuitive interface that makes meal planning, shopping, and inventory management easy for all users, regardless of tech-savviness.

Features

1

Recipe Planning

Organize and plan meals, generating shopping lists directly from selected recipes to streamline your cooking process.

2

Smart Shopping List

Create and manage dynamic shopping lists that update in real-time, ensuring you never forget an item.

3

In-App Purchases

Buy ingredients and kitchen essentials directly through the app, saving time and effort.

4

Meal Prep Reminders

Set reminders for meal preparation to stay on top of your cooking schedule.

5

Custom Categories

Organize your shopping list into custom categories for efficient store navigation.

6

Nutritional Analysis

Get detailed nutritional information for recipes and individual items, helping you make healthier choices.

7

Discount Alerts

Receive notifications about discounts and offers on items in your shopping list from local stores.

8

Inventory Management

Track the items in your pantry and receive alerts when you're running low on essentials.

9

Shopping History

Access your past shopping lists and order history to simplify repeat purchases and track spending.

Technologies Used

Design

Figma

Invision

Adobe Photoshop

Adobe Illustrator

Adobe After Effects

Mobile App Development

Kotlin

Swift UI

Web Development

React js

Next js

HTML

CSS

JavaScript

Backend Development

Node js

Postgre DB

TypeScript

Firebase

Twilio

SendGrid

AWS

Final Product

Success Metrics

100k

Downloads

30%

User engagement time

25%

Monthly revenue growth

70%

User Retention rate

Client Feedback

True Chef has completely transformed our approach to grocery shopping and meal planning. The app’s user-friendly interface and robust features, like barcode scanning and personalized recommendations, have significantly reduced food wastage and improved our shopping efficiency. Our customers appreciate the convenience of list sharing for pickup and delivery options. The seamless synchronization across platforms has been a game-changer. We’re extremely satisfied with the outcome and have received overwhelmingly positive feedback from our users.



Andrew Parker

Owner – Brainworks

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